協助客戶找出品牌定位,創造核心價值,打造品牌行銷策略及視覺形象的一致性,包含平面視覺、包裝、展示、網站等設計
轉換太平雲梯夜晚的燈光閃耀,高橋俯瞰嘉義城市旖旎風光;金墨點點表現出城市與山林間的霓虹閃爍,燈火輝煌。
以懷舊復古為設計概念,替台灣鐵路局設計2020第六屆鐵路便當節之特式便當。運用手繪感的視覺風格與低彩度的色彩搭配,將民眾心中的經典古早味復刻呈現,帶來視覺上的懷舊饗宴。
將台鐵各大車站停靠城市中的特色觀光景點轉化為戳章及明信片,讓旅途的人們能夠藉由有趣且具紀念意涵方式記錄下,寄出後與親友分享。
以簡約的幾何色塊及線條的方式,展現中信大樓莊嚴且具現代風格的建築設計,並將乘載中信大樓詳細資訊內容的導覽手冊與通行證共同放置於禮盒當中,以白底燙金的設計展現出不凡質感。
鰲鼓濕地擁有豐富且多樣化的地形,且是台灣候鳥重要的棲息地,全年鳥種數250多種,藉由童趣的插畫風格將濕地特色物種及環境介紹給大眾。
It collects and assembles the totems of indigenous culture to develop a series of creative cultural products, bringing graphic aesthetics into daily life.
The brand image of the Taiwan Railway Shop is designed with the image of “Holding hands, we go forward. We treasure our memories.” With a dedicating heart, we transform the dreamy image of a steaming train into flying butterfly knots.
Tie clips
Blue indicates the “blue sea”, symbolizing Huily goals of marketing its products around the world, being enthusiastic in spread health to every corner of the world. Green implies “herbs,” communicating the idea that it began its enterprise with Chinese medicine and the core spirit of using resources from nature. With these two core values, it develops health food series, medicine, and brand identity products.